Saturday, October 07, 2006

The Auctioneer's Business Card
By Robert A. Doyle, CAI, ISA, CES, CAGA

50th President of the National Auctioneers Association
Principal Auctioneer/Appraiser Absolute Auction & Realty, Inc.

Robert A. Doyle


Since the late 1800s Auctioneers have utilized printed business cards and trade cards to solicit business.

Below is a sample of some early American Auctioneers’ business cards

A C-1900 photo postcard of H. Fortney of Sterling, Ohio literally on the block. The card states, “Ask for dates.”

Col. W. H. Knolla was “The Leading Auctioneer” of Villisca, Iowa, says so on the back.

Sam’l Porter was an Auctioneer and Insurance Agt. From Beverly, Mass.

H.C. Oliver had his office at City Hall Lynn, Mass.

Wheeler, McElveen & Co. from Boston, Mass had accommodations for over 800 horses.

Capt. Tim Lowery from Greeley, Kansas specialized in Thoroughbred stock sales.

C.H. Yost had an Auction House at 33 Front St. Rochester, NY.

A.C. Cole of Cherryvale, Kansas provided a dozen hints for farmers on the back.

“Auctions Every Monday” at the Omaha Horse & Mule Co.

F.T. DuBois of Warsaw, Illinois operated from Hotel Grant and guaranteed satisfaction.

H. Shartle was from Ruthyen, Iowa states “No sale cried less than $10.00” on back.

Oakland, California was the home of the New York Auction House.

Smith & Pannill from Norfolk, VA sold stores, dwellings, farms, timber lands, wharves, building lots, factory sites, etc.

C.S. Detwiler & Pete Folkenroth from York, PA want to be “Your Sale Cryer.”

“Honesty is the Best Policy” for Carl Banta of Walhalla, N. Dak.



Post a Comment

<< Home